Basic Attention Token looks to re-invent online advertising
The advertising industry is horrendously broken. The Basic Attention Token looks to re-invent the industry from the ground up.
The advertising industry is horrendously broken. The Basic Attention Token looks to re-invent the industry from the ground up.
Will you be left behind if you don’t produce video content? Here is evidence to explain why the content marketing world will balance out.
The speech was just 29 words, but they were the right words. Here’s why: Content creation lessons from a short wedding toast.
Why likeability leads to sales and other insider tips from Mars Dorian on how to sell your products in an overcrowded market
The ad industry is in trouble and stock valuations are in a freefall. This podcast episode examines the problems in the ad industry.
The number of blog comments has plummeted but I don’t care. Here’s why the blog comment situation might be out of our control.
In many circles the social media ego rules. It’s hard not to be hurt when you’re left off these “lists,” but here’s a way to survive with pride intact.
Use these four surefire tactics for growing your social media followers, without spending one dime on advertising or buying followers.
You’ve put your work into a personal brand but your status will dissipate if you don’t remain known in your industry. Here are five tips to sustain you!
Is creativity a gift or can it be learned? Mark Schaefer says there are four everyday things you can do that will help lead you to consistent creativity.
The simple hashtag has transformed the digital world in unexpected ways.Is this the most powerful innovation in the history of social media?
Advice from an experienced podcaster on choosing a podcast topic that appeals to your audience and aligns with your marketing goals.
The business case for becoming a desperate entrepreneur: A corporate intrapreneur will always lose to an entrepreneur running out of money and time
What fuels the personal brand — the content or the person behind it? Thoughts about creating a heroic brand that stands out on the web
Hacking is on the rise because it’s so easy to access many computers. Is it time for some sort of minimum cyber security regulation?
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