Receive my best posts on marketing and strategy, delivered to your inbox, free with no strings attached!
You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Don’t mistake our pandemic selves for our real sleves when assessing consumer behavior.

How do we modernize our marketing when a stubborn corporate culture is in the way?

Consumer habits form when a reaction is triggered and then reinforced through repetition. Content can help.

Vulnerability leads to brand strength but getting there is a continuous journey.

First Principles thinking means considering what is possible over what’s familiar. Is your marketing ready fof this?


Teaching a college class is a great way to build your business. Here are five ideas to think about.

Customer community is more than a mailing list. It might be the future of your company.

These six questions help lead you to a new marketing strategy.

There’s pressure for brands to embrace cause marketing. This can be hazardous unless you follow these 10 steps!
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.