Marketing ideas for the boring brand

Mark Schaefer

2 years ago

BORING BRAND

On the new episode of The Marketing Companion, Jay Acunzo and I debate marketing strategies for the boring brand.

Is there a place for social media strategy, content marketing, and storytelling for a boring brand? What if you’re selling a commodity product?

Jay and I don’t always agree, which is what makes this discussion so revealing and fun!

You won’t want to miss this episode. Just click here:

Click on this link to listen to hear Episode 242

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