Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Companies need a wake-up call when it comes to social media strategy. Here are five changes that need to happen now.
AI can make us smarter but can it push us to new levels of insight and personal achievement? Mark Schaefer shares a case study that shows how we can use AI to become a genius.
Most content creators hav a dream of monetizing their audience and building a community. Mark Schaefer and Joe Pulizzi discuss why this is not an overnight achievement.
A round up post featuring content creator angst, the decline in social media use, and a focused idea for AI implementation from Mark Schaefer.
There are a lot of marketing ideas sitting right in front of you. This post is a reflection on the ideas I’ve repeated often, and yet I think most people haven’t heard me yet.
It’s time to rise above the constant arguing about performance versus brand marketing. I will show you why brand is more important in the AI Era than ever.
When AI can help you fake thought leadership, the challenge to break through requires more human effort.
Sure, AI is coming for our jobs. But I expect ther will be at least for areas of human dominance in the AI Era.
A series of short observations on personal branding, AI, creativity, and modern marketing—why showing up matters, why efficiency can be overrated, and where real advantage is emerging.
While most content success has been determined by audience size and engagement, a new “attention equation” looks at consumer focus and commitment to drive marketing value.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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