Amazing Facts Every Marketer Should Know About Fortnite
You might think Fortnite is just a game that keeps your nephew glued to his TV, but are you missing out on a major marketing trend? Learn more here.
Archive for the ‘Social Media Strategy’ Category
The Marketing Rebellion is HERE.
The Marketing Rebellion is here, ushered in by a new book from Mark Schaefer. How do you succeed in an ad-free, loyalty-free, funnel-free world?
How to use Content Shock to win in business
The exploding amount of content competition doesn’t have to be intimidating. You just need to know how to use content shock for your business advantage.
2019: The Most Human Year Because It Must Be
The idea that marketing must become more human seems trite at this point. But 2019 will be the most human year because the customers are demanding it.
Why you can’t believe social media sentiment analysis (“It’s crap”)
There have been a number of studies pointing to the suspicious results of automated social media sentiment analysis. Here’s a simple idea that really works.
3 timeless business lessons I learned from an Irish writer conference
By Mars Dorian, {grow} Contributing Columnist A few weeks ago, I attended a multimedia writer conference in Dublin, Ireland. During the darkest morning, I schlepped my sleepy body toward the […]
What’s the difference between influencer marketing and word of mouth marketing?
The post explored the difference between influencer marketing and word of mouth marketing and examines how the strategies are blurring.
3 Examples that Prove the Power of Brand Storytelling
Ekaterina Walter shares three fascinating examples that showcases the power of brand storytelling with the statistics to support it.
What Is Your Social Media Marketing Purpose? (If You Don’t Know, This Will Help)
Knowing your social media marketing purpose is hard to do but SO IMPORTANT. Follow these three tried-and-true steps to create yours.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Tom Webster.
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