We have normalized stealing content and it needs to stop
Stealing content has become a fashionable way to do business. We can do better by adhering to the principles of fair use.
Three paths to a personal branding content strategy, one truth
Your personal branding content strategy can serve people, algorithms, or a space in the middle, according to Mark Schaefer.
Starting Over as a Creator: 8 Crucial Lessons For Renewal
Starting from scratch might seem intimidating, but following these eight lessons can fortify your journey as a new content creator.
How Twitter changed my life and career forever
Twenty years ago this week, Twitter made its public debut. Like many new businesses, the real-time communication platform was a happy accident, a side product that became a sensation. I owe Twitter a lot. It changed my life in many ways and if there had been no Twitter, I’m not sure there would be a […]
The best speaking career advice I ever received
Mark Schaefer shares the best speaking career advice that propelled him onto the world’s biggest stages as a keynote speaker.
Focus on this one marketing priority to stand out in a noisy world
Focusing on this one marketing priority can provide a key to differentiation and standing out from competitors in the long-run.
I’m driven by desperation (and proud of it)
The world’s most famous business author told me he was driven by desperation and it was an incredibly wise insight.
Five shifts in social media strategy that separate winners from wallpaper
Companies need a wake-up call when it comes to social media strategy. Here are five changes that need to happen now.
How to use AI to become a genius
AI can make us smarter but can it push us to new levels of insight and personal achievement? Mark Schaefer shares a case study that shows how we can use AI to become a genius.
Content creators don’t start with “the room”
Most content creators hav a dream of monetizing their audience and building a community. Mark Schaefer and Joe Pulizzi discuss why this is not an overnight achievement.