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    • Mark W. Schaefer
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    • Keynote speaker Mark Schaefer
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Author: mars

Tuning into customer emotional cues during the pandemic

Tuning into emotional cues and other pandemic survival thoughts in a final post from Mars Dorian.

Will interactive content finally become mainstream?

Interactive content is slipping into your life in many ways. How to get onboard.

Why you really should care and optimize for voice search now

It’s time to optimize for voice search — for some unexpected reasons.

What online marketers can learn from creating empathy in the sales process

Personal selling is hard. Selling while creating empathy is easier.

How to be business cool while networking at a social event

Networking at a social event may seem daunting but here are some tips to help you stay cool.

I pushed my comfort zone. It was a mess. I loved it.

When the author pushed himself way out of the comfort zone, magic happened.

Three rules to successfully pitch your ideas in any situation

The success is in the details when it comes to developing a process to pitch your ideas.

The rising opportunity of creator-owned content licensing

Creators are missing an opportunity if they aren’t owning their intellectual property and considering content licensing.

How to remain memorable in a content overkilled world

Here are three great tips to remain memorable with clients and contacts in a world overwhelmed by content shock.

3 Reasons I’m choosing people over algorithms

As a professional writer, algorithms have hurt the author’s career while relationships have saved it.

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