Hashing out a new marketing framework
Keith Jennings and Mark Schaefer reveal a useful new marketing framework based on an economic theory.
Welcome to the world’s most entertaining marketing podcast.
With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more nearly a decade!
Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.
The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.
New data-based strategies to win on TikTok
Social media genius Dennis Yu provides inside secrets on how to win at TikTok
Considering conversation as a marketing strategy
The customer conversation may hold the future to marketing success.
How to connect to customers in the metaverse and beyond
Mathew Sweezey predicts how we will connect to customers in the coming metaverse age.
Marketing ideas for the boring brand
Is a boring brand the end of marketing possibility? Not necessarily.
Influence marketing state of the nation. Is it healthy to be an influencer?
Influence marketing and influencers are under attack. It’s time to assess the state of the nation with this strategy.
The truth about marketing, persuasion, and sales
Persuasion is at the heart of sales and marketing but how do maneuver in a world that doesn’t want to change its mind?
Marketing legend Sandy Carter riffs on Web3
Marketing legend Sandy Carter gives her take on Web3 and beyond.
The thunderous collision of civil activism and marketing
Civil activism and marketing make for uncomfortable yet unavoidable partners. Mark Schaefer and Brooke Sellas discuss this thunderous trend.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
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