The Uprising

The Uprising

Honestly the best marketing conference I've ever been to.

Mathew Sweezy, Salesforce

There is nothing like this. Mark did something deep here that I have never seen before. It went to a different place.

Melissa Wilson, CEO Networlding

Imagine having uninterrupted, deep conversations about the future of business with some of the best minds in marketing. One of the most fulfilling events of my career.

Keith Reynold Jennings, Jackson Healthcare

Inspirational, educational and affirming for those of us who want to help marketing serve the world, not annoy it.

Evelyn Starr, branding consultant

The Uprising was life changing for me and I don’t use terms like that lightly. I observed true leadership in action.

Brian Wood, Whirlpool Corp.

Sorry this event has been sold out.

It’s time to re-imagine marketing. Together.


Traditional classes and conferences aren’t preparing marketing leaders for the unprecedented changes in the business world. While most events provide tips and tricks to iterate on “what is,” The Uprising is an intimate, private event focused on the concepts and skills needed for leaders to conquer what is next.

Due to the pandemic, the next retreat will occur in a small online format — 2.5 hours per day for three days.

We hope to capture the essence of The Uprising, which is more important than ever — a collaborative learning environment creating breakthrough insights in a period of turbulent change.

This is co-created event will be held on a networking platform called Remo that will allow both group and small networking discussions. Our conversations will be led by Mark Schaefer and three of the greatest marketing minds on the planet …

The Uprising Team

Every participant plays a role in The Uprising, but the conversations will be led by me (Mark Schaefer) and three other presenters. Both Schaefer and Lindstrom will be revealing ideas from all-new books scheduled to debut in 2021.

  • Martin Lindstrom is the author Small Data and one of the leading marketing authorities of the world. He will be presenting on a new book scheduled to arrive in 2021.

  • Leah Mackey Schultz is a pioneering mind in the area of branding and marketing measurement. For many years she led digital strategy for Papa Johns and now leads marketing for the home of the Kentucky Derby, Churchill Downs.

  • John Jantsch is best known for his “Duct Tape Marketing” franchise of books and seminars. He is one of the leading authorities on sales and marketing strategy anywhere.

The Venue

Unfortunately, we can’t re-create the storybook lodge-like setting in Tennessee, but we can create an environment of wonderful discussion and fellowship using a platform called Remo.

Each day we will have short talks by our discussion leaders followed by questions and small discussions. We’re also planning a few surprises along the way as we bring you an online experience unlike any other.

Until we can meet again in person, please enjoy these photos from the last Uprising Retreat!

The Community

The Uprising is an event of co-created ideas, meaningful small group discussions, relaxed contemplation, intimate networking, and personal interactions with top marketing thought leaders.

Many have described The Uprising as “transformational” due to the generosity, personal support, and inspiration they receive throughout this immersive experience.

We will focus on:

  • 1Forward-thinking, actionable new ideas based on real-world business needs.
  • 2Personal interaction with me and other thought leaders.
  • 3Opportunity for on-going learning on the future of marketing.
  • 4A chance to re-energize through a stimulating new group of friends.

The community will grow over time as other Uprising Retreats are completed.

Is The Uprising right for you?

Some people have told me they feel nervous about registering for The Uprising. They may be wondering if they have enough experience, or if they will have anything to add to discussions led by accomplished marketing thought leaders.

Everyone who comes to this online retreat is valued, supported, and absolutely immersed in the community. Diversity of thought, heritage, experience, and age is essential and celebrated.

If you have a passion to learn, grow, and help us figure out what’s next in the world of marketing, you’re ready for The Uprising. Everyone belongs, and is accepted here.


The cost of The Uprising is just $350, a fraction of the cost of the live event.

Participants should prepare for this schedule:

Tuesday, October 13 (noon Eastern Time): Our first day will be an orientation to the platform, light presentations, and networking.

Wednesday, October 14 (noon): We’ll kick off our day with a session led by John Jantsch followed by the big reveal — Mark Schaefer’s new book. There will also be plenty of time for informal networking.

Thursday, October 15 (noon) Leah Schultz will reflect on the changing nature of branding and then Martin Lindstrom will discuss ideas from his upcoming book.

Are you in?

You can become part of The Uprising community by registering now. The cost is USD $350.

RETURN POLICY: Tickets are fully refundable up until 60 days before the event. One-half of the price will be refunded up until 30 days before the event. Ticket holders may transfer or sell their spot to another person as an option.

There are currently NO spots open for the October 2020 Uprising Online.

Sorry this event has been sold out.

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.

View details

Let's plot a strategy together

Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.

View details