{ grow } Marketing. Strategy. Humanity. The official blog of Mark Schaefer

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The five biggest mistakes I've made as an entrepreneur range from a lack of discipline to complacency in a crisis. Read More

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The {grow} blog – Marketing. Strategy. Humanity.

Latest Post

Five biggest mistakes I’ve made as an entrepreneur

Rise Above the Noise.

Recent Posts

12 Ways Brands are Flexing to Meet Gen Z on Their Terms

I was dazzled and confused when I asked #ChatGPT to write like a woman

Does social media marketing still matter? Not like you think.

A profound discussion on the AI threat to creativity

The advantage of having a job before starting your own business

10 Benefits of Blogging Even if Nobody Reads It

Marketing best practices for nonprofits

Unlocking the Power of Curated Content for Your Business

Beyond the Basics: 20 Non-Obvious Uses of ChatGPT for Marketing

The best achievement of my career

You can’t be an expert. And you don’t have to be.

Community-based marketing requires new leadership mindset

I just earned my first revenue from ChatGPT and other observations

Marketing that works. Marketing that heals. The time is now.

Why Tom Peters thinks desperation fuels excellence

How to deal with the existential crisis presented by AI

Trending For You

20 Entertaining Uses of ChatGPT You Never Knew Were Possible

Marketing best practices for nonprofits

Are you getting buried by the stylized persona?

Marketing that works. Marketing that heals. The time is now.

I just earned my first revenue from ChatGPT and other observations

Is there a renaissance ahead for organic social media?

The good, the bad, and the NFTS. Peering into the future at SXSW

The art of self promotion

How to understand the five most common obstacles to change

The best achievement of my career

The creator economy is in hyperdrive. Is it time to climb aboard?

Interpreting the 10 rules of growth as an entrepreneur

Dealing with the creepiness of personal branding

In remembrance of Twitter. Let’s never forget

The 10 most impactful blog posts of the year

10 Conversation starters for your marketing team

Content Marketing

Four ways to jumpstart your content marketing by creating insights instead of information

The 10 most impactful blog posts of the year

Content Marketing is no longer about the content

Why Your Content Isn’t King Any More

Should I become a content entrepreneur with a blog or a newsletter?

I just built a content showroom

10 Unmissable lessons from Ann Handley’s new “Everybody Writes” book

10 Ideas about the Future of Content Marketing

Why you need to build a content strategy on rented land. In fact, you have no choice.

Will interactive content finally become mainstream?

The business case for personal branding in one photograph

How content can help companies create consumer habits

An updated formula for creating content that stands out

The singular importance of “Content Inc.”

Five strategies to win the content marketing arms race

Why “resonance” is the future of SEO

Social Media Strategy

Assessing a decade of social media marketing with Jay Baer

Winning the War for Attention: A talk from #SMMW20

For business to win in the coronavirus crisis, head to the bottom of the pyramid

What is the best social media channel for my business?

The long ugly road of measurement and influencers

Five things you need to change on your website right now

What superhero is most like your social media marketing strategy?

The creator economy is in hyperdrive. Is it time to climb aboard?

A simple theory of social media sales success

Big, huge, massive, surprising social media trends

How social media commitments can eat you alive

Is there a renaissance ahead for organic social media?

Marketing Strategy

The two key business questions every website must answer

Beyond the Basics: 20 Non-Obvious Uses of ChatGPT for Marketing

Five facts indicating dramatic post-pandemic consumer changes

BeReal: A practical guide for marketers and adults

Why is experiential marketing important? Seven inspirational case studies!

Enter the bizarro world of the next generation consumer

Do you know what business you’re really in?

Woke Washing: How purpose driven marketing is being hijacked

The pandemic opened new opportunities for personalization

Holding out for normal is probably not a good idea

Three Marketing Slogans I’d Change For The Better