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  • About
    • Mark W. Schaefer
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    • Keynote speaker Mark Schaefer
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    • Audacious: How Humans Win in an AI Marketing World
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Author: mars

The right time to ignore popular marketing advice

Sometimes taking popular marketing advice will backfire, as Mars Dorien shares from personal experiences and lessons he learned.

Three proven tips on finding niche markets hungry for your work

Finding niche markets hungry for your work can involve safari-like sleuthing or practical research, as these tips suggest

Three ways to turn client email into new business value

Client email can elicit joy, it can elicit rage. But here are three ways you can manage your emotions and use it to create new business value

3 Important relationship lessons I’ve learned from offline businesses

A corner cafe. A late-night convenience store. A quirky bookstore. Customer relationship successes can come from the most unexpected places

Three ideas to end the social media poison

The web has become a divisive place. It seems like people are just throwing random punches into the air. Here are ways to combat the social media poison.

Three strategies to take the heat out of customer conflict

Life happens and sometimes things go wrong with your online client. Here are three strategies to take the heat out of customer conflict

Three New Year Business Resolutions You Should Steal

business resolutions

This article reveals 3 doable business resolutions to make the new year your most focused and productive ever.

Three drastic marketing changes ahead for 2017

drastic marketing

Mars Dorian shares three drastic marketing changes he’s making in 2017, making us consider the value of our own websites.

5 Marketing Lessons I learned from the dystopian “Black Mirror”

The hit TV series “Black Mirror” is more than entertaining. It teaches life lessons about marketing and a social media life.

5 questions you should ask yourself every day before bed

Mars Dorien shares five productivity questions he’s learned to ask at night to be productive with his work the next day. These are questions that we can all use.

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