Audacious: How Humans Win in an AI Marketing World

To be relevant today, you can’t take more classes to out-smart AI. You have to out-human it. Mark Schaefer’s new book Audacious is a battle cry for those who refuse to be ignored. In these pages, you’ll explore the electrifying tales of marketers who defy norms, shatter expectations, and transcend a pandemic of dull to become legendary. […]

The Most Amazing Marketing Book Ever

What happens when futurist Mark Schaefer assembles 35 of his smartest marketing friends from around the world (with more than 750 years of accumulated experience!) and asks for their best marketing ideas? Well, it’s something amazing. In fact, it’s The Most Amazing Marketing Book Ever! This fun and exciting book is filled with insights to […]

Marketing Rebellion

Marketing reimagined for a world without loyalty Technology has created new ways to help customers discover, share, and discuss their favorite products. In fact, most of our marketing is occurring without us. Today, the customers are the marketing department. We can’t buy our way into these conversations, We have to earn our way in with […]

Known

Order the Book The bestselling book on personal branding has changed lives around the world! Orders processed via Buy Now Order a copy of the Personal Branding Workbook: Exercises on the path to become KNOWN Orders processed via Buy Now Order a personal, autographed copy of KNOWN Hardcover Only. All-inclusive price $40 Orders processed via […]

Social Media Explained

Creating a social media strategy for your organization may seem overwhelming, but it doesn’t have to be. Acclaimed author, educator, and marketing consultant Mark W. Schaefer untangles the world’s most understood business trend in this third edition of his classic book. Social Media Explained 3.0 is perfect for the busy executive, business owner, entrepreneur, or student who needs a […]