Five significant trends that point to marketing’s future
Marketing’s future could go anywhere, but here are five trends that could determine our future.
Archive for the ‘Big Data and Analytics’ Category
Twisted reality creates room for marketing innovation
Twisted reality will become a marketing opportunity and challenge as what we see as real becomes blurred.
Five facts indicating dramatic post-pandemic consumer changes
Consumer changes post-pandemic might dictate radical new marketing strategies.
How can personalization and data privacy co-exist?
A new, AI-driven solution will help companies provide personalization and respect data privacy.
Why marketers are now in the Era of Unintended Consequences
The pandemic has upended the world. Welcome to the Era of Unintended Consequences.
A rant: Marketing means rolling up your sleeves and doing something
A rant … Marketing needs to be more than tricking a person to click on a link.
The hope and peril of synthetic content and the rise of deep fakes
Deep fakes and the rise of synthetic content will unleash creativity and threaten our institutions. Here’s what you need to know.
10 Digital marketing statistics that made me say WOW
Very exciting digital marketing statistics that will make you leap for joy.
Why Emotion-Driven Data Is Dangerous
When we include our emotions in data, the data is dangerous. Sure, we all want to tell a stellar story. But good data does that all on its own.
The Marketing Companion Podcast
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