Archive for the ‘Facebook’ Category

Is it time for an anonymity movement to challenge Facebook?

I‘m delighted to feature today a guest post from Gregory Pouy, one of France’s top marketing bloggers. This is his first post on an English-speaking blog and I’m pleased to bring […]

The business case for Facebook, in one sentence

What is the most-debated question in social media today? One candidate is, “Should my company have a Facebook page?” The tension comes from several angles. It could be due to: The company is not […]

Google’s plan for world domination — REVEALED!

I’ve figured out Google’s grand plan for world domination. More or less. See if this makes sense to you. It sure did last night when I was sipping whiskey on my […]

For Google Plus, the party is over before it starts

Google Plus won’t be the Facebook killer gurus predict because the psychological switching costs are too high.

Research shows Facebook emotional boost is like marriage

Posting on Facebook is like getting an emotional boost

Is it time to surrender to Facebook?

One of the most frequent questions that comes up in my classes is “With Facebook, do we still need a website?” Certainly this is a valid issue. After all, in […]

Five Mega-trends: How Social Media is Transforming Government

I’ve had the honor of providing business strategy consultation recently to a UK agency and in the process became immersed in current uses of social media in government. I learned […]

How will you be remembered on Facebook?

Here’s a wonderful guest post from {grow} community member John White — one of my favorite writers on the web! “Daddy, tell me about Grandpa.” “I’m reading the paper right […]

Social media success story: Marketing a medical practice

Here is one of the toughest marketing challenges I can imagine — engage customers with a medical practice, which of course is surrounded by patient privacy issues. To make things […]