The Uprising brought together 30 marketing thought leaders. Here’s what happened next.
The Uprising brought together 30 marketing thought leaders. And this is what happened next.
Archive for the ‘Google techologies’ Category
Why is experiential marketing important? Seven inspirational case studies!
Experiential marketing is becoming an essential tactic. This post explains why, with seven examples.
What happens when AI does the homework? The ethics of cheating apps
An entirely new market of cheating apps — tech that does the homework for you — threatens to wreck the educational system.
How employee protest power is transforming corporate culture
Establishing corporate culture has always been a management duty but that is changing as employees take to the streets to protest company policies and sales strategies.
Marketers must stop doing what people hate.
If you’re a fan of my book Marketing Rebellion: The Most Human Company Wins, you’ll know that I advocate a movement toward a human-centered approach to marketing. And the first […]
Why breaking up Big Tech won’t work
The notion of breaking up big tech is picking up political momentum but it won’t work because deep down, people like things as they are.
Mukbang and Monetization: New Digital Marketing Trends
Mukbang is a new trend demonstrating gluttonous behavior on video. So why not? Gluttony and other trends on The Marketing Companion!
The impact of fake news on your marketing department
Fake news is in the news. But what does it have to do with your marketing department? Get ready.
Momentum is building to break apart Facebook. Can this really happen?
Is it time to break apart Facebook and other digital monopolies? Momentum is building in the U.S.
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