For social media success, write, then IGNITE. Here’s how.
Are you developing great content for your organization? Chances are, that’s not nearly enough. You must ignite your work to have success on the social web.
Archive for the ‘Power and influence on the web’ Category
Social proof and your battle for credibility
On the Internet, fake social proof “badges” can be a more important marker of credibility than actual accomplishment.
Have you become a STOP SOPA lemming?
SOPA is a dangerous bill, but the online behaviors surrounding the bill might be of even greater concern.
Blogging and the fairness challenge
As a blogger, are you trying too hard to be liked? Is that getting in the way of building an engaged community?
Get ready. Social scoring will change your life.
Social scoring is a new trend to identify social media influencers. Could it catch on with brands?
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