How to get off your ass and start blogging
It’s a lot of hard work to begin and sustain a blog in a busy world. Here are some tips to jump start your efforts so you can start blogging.
The truth behind why my blog sucked for two years
For years, my blog posts sucked.Could it have been avoided? Here are my lessons so that you will not suffer my fate!
Punching through blogging barriers to find business benefits
Here is a fantastic case study of a blogger who fought through adversity to ultimately achieve business success.
Are You Obsessed with the Social Small Stuff?
The author sees a trend of bloggers obsessing with minor aspects of social media while missing out on the real issues.
Should we have multiple company bloggers?
It takes a lot of work to have a company blog and your approach is not a decision to be taken lightly. Your blogging strategy will have a powerful impact on the direction of your entire social media effort. Some of the best blogs in the world have evolved to support a number of corporate strategies. And that’s where you […]
Turn the beat around. Let’s blog upside down
By Mark Schaefer I’m asked to review a ton of blogs. Some of them are pretty sorry.  But with just a few little tweaks, they could be really great. Here are the three biggest beginner blogging mistakes I see every day … 1) Blogging upside down When most people tell a story, it’s linear. There […]
29 Reasons Why Your Company Blog Has Stalled
By Stanford Smith, Contributing {grow} Columnist At {grow} we spend a lot of time talking (sometimes arguing) about the intersection of social marketing and smart business. In almost every situation, publishing a blog is an excellent strategy. A blog creates a new marketing asset that generates leads, qualifies prospects, builds loyalty and retains customers. […]
How a Blog Went From Zero to AdAge 100 in Nine Months
The success of {grow} has been stranger than science fiction and a wonderful surprise. In less than nine months, it’s rocketed up the charts from being unranked to as high as 65 on the Ad Age list of global marketing blogs. My friend Adam Vincenzini recently asked me to describe the keys to this success. […]
Overcoming blogging’s fear factor
I talk to a lot of bloggers. In fact I speak to some blogger somewhere almost every day … supporting, encouraging, listening, and helping where I can. And I think I’ve determined the biggest hurdle that keeps people from ever beginning a blog. It’s not a lack of ideas. It’s not time. It’s not writing ability. It’s CONFIDENCE. […]