Brooke B. Sellas Tag Archives - Page 6 of 9 - Schaefer Marketing Solutions: We Help Businesses {grow}

Can you measure how company culture impacts your success?

Company culture is key to business and marketing success. A new study tries to measure that factor, but is it real?

Mukbang and Monetization: New Digital Marketing Trends

Mukbang is a new trend demonstrating gluttonous behavior on video. So why not? Gluttony and other trends on The Marketing Companion!

mentorship-balance-coaching-cheerleading

Mentorship and the Balance of Coaching and Cheerleading

Mentorship is important for all business leaders to consider. But modern mentorship requires an updated view of the cost and the benefits.

3 Noteworthy Nonprofit Strategies For Your For-Profit Business

Use these three nonprofit strategies to help your for-profit business find new ways and solutions to grow and be innovative.

What happens when we can’t depend on marketing research any more?

Marketing research is in jeopardy. A WSJ report says that people won’t respond to polls any more. What are the implications for our businesses when we can’t count on marketing research?

Maybe the future of marketing looks like @Everlane

Online retailer Everlane is organizing and acting like a non-profit.Is this a glimpse of the future of marketing and business?

Take Your Spammy Seven-Figure Business Plan And Shove It

Your spammy seven-figure business plan, and all of the social media videos, posts, LinkedIn requests, and cold emails DO NOT WORK. Please stop.

Modern Branding: What’s In A Name?

Modern branding is shaping up to be much more difficult than marketers expected. A brand’s name is no longer just a name, it much, much more.

Is Your Marketing Ready For The Connected Consumer?

With the proliferation of intelligent tools and an “always-on” customer, how is your brand (and marketing) preparing to engage with the connected consumer?