The writing’s on the wall: An interview with Sharpie’s Twitter Queen
When I first learned that Sharpie pens had its own Twitter-er, I couldn’t believe it. How in the world could you spend your day writing 140-character statements about INK PENS? […]
Posts Tagged ‘Internet marketing’
Alternative perspectives on social media impact
My article this week on social media’s impact on personality development spawned many thought-provoking comments and insights. I wanted to share some of the best posts with you as we […]
Your website is not a strategy
Here’s a mistake I see repeated so often by small business owner — assuming that their website IS the marketing plan. Many people imagine the Internet like a Mississippi River […]
Ten reasons your website is killing your business
I’m alarmed by the number of otherwise brilliant business people who are allowing watch as their website is killing their business. Many business leaders I meet have abdicated their responsibility […]
Can social media be successful in B2B?
Most of the professional marketing forums are clogged with endless debate over questions like “Is Twitter for real?” and “Getting sales leads from Facebook.” Usually I sit back and let […]
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