Influencer marketing is hitting a dead end
One of my clients built his business entirely on influencer marketing. His revenue has grown explosively through a combination of both paid and organic relationships with powerful influencers who specialize in “un-boxing” and product reviews. “We’re in trouble,” he told me. “Influencer marketing is hitting a dead end. It’s crashing everywhere.” He explained a consistent […]
How Juanpa Zurita became an international superstar @eljuanpazurita
Before Juanpa Zurita was an international superstar, he was a silly kid making wacky videos on Vine. This is his story, his plan and his dreams.