AI is surging into every field and skillset. And yet, it is suffering from a massive PR problems when it comes to ethics, finance, politics, and even user adoption. Does AI have a marketing problem?
Brand communities are a hot trend right now and seem to be everywhere. Mark Schaefer and Sara Wilson consider the state of the nation and what’s happening in politics, Gen Z, startups and more.
Mark Schaefer and Mathew Sweezey have been on journey to find personal peace. In this podcast episode, they compare notes and explore their own paths to contentment.
Imposter syndrome seems to be ubiquitous. But what do you do with it? Mark Schaefer and Amanda Russell approach it from different angles.
“What business are you in” is one of the most important questions to consider in a marketing strategy. It’s not as simple as it seems!
‘Move fast and break things” has been a standard Silicon Valley mantra. But does it still work in the world of AI?
Philosophers and scientists now grapple with the most improbable question: What is the role of humans in an AI world? Mark Schaefer and Mathew Sweezey discuss the implications for marketing in this new podcast episode.
When it comes to content projects, should you be a model of consistency or change with the times? How do you when to start or stop your projects?
How do you market a radical new idea that could disrupt the global sports industry? A new Marketing Companion podcast episode dissects this riveting problem.
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