How to defend your online reputation in the outrage era
This post teaches you how to tweet responsibly so trolls can’t ruin your online reputation and jeopardize your professional career.
Posts Tagged ‘mars dorian’
Do it like Netflix: how to create content in the streaming era
In this post, you’ll learn lessons from Netflix that you can apply for your own content strategy in the streaming era.
Story-selling and other hot content trends to watch now
Mars Dorian brings home three hot content trends he picked from conferences he attended in Europe, including story-selling
How to newsjack popular trends like the #WorldCup for your brand
Building a brand on the back of a popular news item or trend can work — or not — based on the timing and effectiveness of your campaign. This post explores the art of the newsjack.
How to keep your cutting edge as a creative talent
The world is ultra-competitive, even when creative talent is in demand. Mars Dorian provides some ideas on how he keeps his edge.
Three ways to jump on board the growing gig economy
A growing portion of the economy is coming from entrepreneurs stepping into the gig economy. Here are three best practices to help you get started out right.
Negotiating the new relationship between content and platform
The rules of breaking out on the internet have changed so much. It’s time to re-negotiate the relationship between content and platform.
Why you should worry about Europe’s new hate speech laws
Don’t become complacent about public posts. Europe’s new hate speech laws could affect journalists, businesses, and social media users.
How to build a better, more robust online career
The author explores ideas to enhance an online career through diversifying income, networking, finding a niche, and skill-building.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Tom Webster.
Let's plot a strategy together
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