The New Market for Social Media Consultants
The new, hot market for social media consultants may be helping organizations use social media internally.
Maybe using LESS social media is the path to online success
A survey of the most successful SM practitioners shows they’re using social media less that you think. Maybe there is an alternate path to success?
Three careers that will dominate social media (and it’s not what you think)
The transformation to a social organization will take new skill sets. Marketing? PR? No. Think again.
Turning social media attention into income
Does having a large social media presence translate into job opportunities? Not necessarily. A story of social media exploration and frustration.
10 Ideas: Standing out in the social media jungle
The other day in my Twitter stream @joe_sharkey asked:  “As a new graduate, how do I stand out in the social media jungle?” I promised I would write him a blog post in response, so here it is! I believe today’s most successful social media marketing candidates will have three key qualifications: 1) Demonstrated understanding of marketing fundamentals. 2) […]
The making of a social media slut
I crossed the line. I think I have become a social media slut. Before I tell my tale, let me relate a few of my experiences this week … A very talented friend told me he was rejected for a job at a major ad agency because his Klout score was too low. A B2B marketing […]