Archive for October, 2009

Five social media myths that MUST STOP NOW!

These five social media myths must stop now!

Studying U.S. keeps East European marketer a step ahead

I decided it would be fun to feature some of the great people of the {grow} community from time to time. You’ll probably recognize the name Kimmo Linkama as a regular contributor who has distinguished […]

Finally! A B2B social media success story

At long last, I bring to you my valued {grow} folks, a true B2B social media success story that can really be measured by MONEY. I believe this is the […]

One great shot

I am a lousy golfer. But all it takes is one great shot to keep me coming back to the golf course. I had been feeling a little down about the blog […]

“Social media expert:” Women need not apply?

A few months ago, one of my Twitter followers sent me a link to a blog post by Alexa Clark claiming there is a bias against women on the social […]

The next social media imperative: Defining YOU

Was I clever enough? Was I charming? Did I make at least one good pun? Was I disconcerting? Disarming? Was I wise? Was I wan? Was I fun? From […]

The end of PR as we know it

I usually dismiss people who say that social media “changes everything.” At least in marketing, it’s a variation on a theme of “listen, react, and serve your customer” that has served […]

Throw out the stats. Talk to people.

I’ve been reading a couple articles about the latest social media stats, which some authors suggest are not leading to the “transformational” aspects of social media many expected. They point to […]

Twitter smack-down: Pizza joint hit with $2 million lawsuit

Welcome to the world’s first hyper-interactive, cross-country, super-charged blog. My subject today will serve as a case study to be discussed during a Twitter chat (#SM4B) hosted by Steve Farnsworth […]