Six ideas to get your blog out of the fog
We have an extraordinary opportunity today! Thanks to Christina Pappas, a blogger with Zmags.com, we’re going to dissect her blog as a case study! Christina came to me with this […]
Archive for March, 2011
Steal this blog: Why the economics of blogging are broken
Imagine you have composed a beautiful song. This song is a culmination of years of music lessons, performing, and experimentation. You love your song. You’re proud of your song. Then […]
How do I find the “voice” on my company blog?
I received this great question from Josh Cantrell, a B2B blogger … Who is my audience? Is it the people I want to sell to, or the people that will […]
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