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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

A new way to think about SEO and content. SEO strategy may be dependent on content type.

How to handle Internet haters, trolls and malcontents

An overview of outstanding Fortune 500 company blogs. This post examines the best company blogs.

In a world where “advertising” is a dirty word, maybe it’s time for a reality check. Sometimes social media marketing doesn’t work

Jason Falls built Social Media Explorer, and his blog was getting over a million pageviews a year. Then he decided to start a new blog from scratch.

Six factors determine Facebook’s dominance on the social media scene. What will replace Facebook?

#McDonalds and #AT&T invested in great storytelling but suboptimized their efforts when it came to igniting content
In an era of increasing information density, marketers must look toward content ignition as primary strategy
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