The marketing genius of KISS. Seriously.

My son is a professional musician and has wanted to be a performer since he was a little boy.  Once I determined that this was his true life goal, not a “phase,” I figured I had better support him and do everything I could to help him succeed.  I wanted him to think a lot about the business and […]

Connection without cronyism

In response to my post on the social media country club (perhaps ”fortress” would have been more apt?) many people agreed with the observations I made but also challenged, “what next?” “We” can do nothing to influence the behavior of others except “unsubscribe,” which probably would not even be noticed.  The only thing I/you can […]