How to Design an AI Marketing Strategy
An AI marketing strategy is probably in the cards for most businesses. But where do you start? Mark Schaefer provides helpful tips for large and small businesses.
Archive for the ‘blogging’ Category
ChatGPT versus Bard: Which AI Chatbot is Better for Marketing?
A first look at ChatGPT versus Bard in a test of 10 basic marketing tasks.
I was dazzled and confused when I asked #ChatGPT to write like a woman
I asked ChatGPT to write like a woman and got more than I asked for. A lot more. Introducing “John.”
10 Benefits of Blogging Even if Nobody Reads It
While blogging might seem outdated, it is actually more relevant than ever. It’s hard to build an audience for your content, but here are 10 benefits of blogging … even if nobody is reading it!
The 10 most impactful blog posts of the year
These impactful blog posts made their mark in 2022. A re-cap of powerful ideas.
Content Marketing is no longer about the content
Content marketing is no longer about the content. The creator may matter more.
10 Unmissable lessons from Ann Handley’s new “Everybody Writes” book
Everybody Writes by Ann Handley inspires us to be better through actionable and unique content ideas.
The long ugly road of measurement and influencers
The road to measurement and influencers has been rocky. It’s time to do better.
How to measure the emotional tone of your content
Here is a fun and simple way to detect the emotional tone of your content.
The Marketing Companion Podcast
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