Five Ways to Reinvent Online Conferences
Online conferences should be getting better by now. Here are five ideas you can try to take your event to a new level.
Archive for the ‘Consulting best practices’ Category
Coming to terms with our pandemic selves versus our real selves
Don’t mistake our pandemic selves for our real sleves when assessing consumer behavior.
How do I convince my boss to modernize our marketing?
How do we modernize our marketing when a stubborn corporate culture is in the way?
First Principles: How Marketing Can Find Its Way
First Principles thinking means considering what is possible over what’s familiar. Is your marketing ready fof this?
Five good reasons why teaching a college class is good for business
Teaching a college class is a great way to build your business. Here are five ideas to think about.
Hustle, UFOs, and Instagram viewing parties?
200 episodes of The Marketing Companion are worth celebrating with Instagram viewing parties, UFOs and surprise gifts!
Four statistics that might help determine the post-coronavirus world
The post-coronavirus world is uncertain but these four statistics might give us a clue about what is next.
For business to win in the coronavirus crisis, head to the bottom of the pyramid
The psychology of marketing has been upended by the coronavirus crisis. Here’s what you need to do to adjust right now.
6 Steps to deal with business uncertainty in this coronavirus crisis
Business uncertainty is a way of life right now, but the best leaders know how to handle it. Here are six positive steps you can take today.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
Let's plot a strategy together
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