How do you measure the value of a brand community? Ten ideas.
Community-based marketing is a red-hot trend, and here are 10 ideas to quantify the value of a brand community.
Archive for the ‘crowdsourcing’ Category
This is the Most Amazing Marketing Book. And I can prove it.
When 36 marketing experts come together to write a book, some amazing happens. In fact, this might be the most amazing marketing book ever!
The creator economy is in hyperdrive. Is it time to climb aboard?
Will Web3 build a creator economy or crush it? The answer is yes.
The most significant business advice I’ve received
My best business advice came from one of the world’s business luminaries
Three ways to turn your creative effort into a money-making platform
Your creative effort isn’t just a work of art. It’s a money making platform. Mars Dorian shows you why.
Three inspiring content monetization case studies
Content monetization can be difficult and aggravating, but it is IS possible. These three case studies demonstrate some new ideas.
Break the mold: Why content marketing needs to be like a chalupa
Content marketing is in ‘dark days,’ requiring fresh approaches to creativity. In fact, maybe your content marketing needs to be like a chalupa!
Crowdfunding 101: Testing the Waters with TeeSpring
Crowdfunding is a huge commitment of time and resources–and a gamble. Here’s how to use TeeSpring to test your odds of success.
Can Millennials and social media solve complex world problems?
It’s popular to think that the wisdom of the crowds can change the world but there might be a few obstacles in the way.
The Marketing Companion Podcast
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