Archive for the ‘economic development’ Category

Marketing without measurement in a world of malignant complexity

In a world of malignant complexity, we may have to grow comfortable with marketing without forecasting or reliable measurement.

Research shows we may be at the end of the startup era

Entrepreneurs revel in the idea of disruption. But the big fish are eating the little fish at a record pace. Is the startup era coming to a close?

Secrets behind one of the world’s greatest Facebook marketing successes

The manager behind Tourism Australia’s Facebook page — one of the most popular in the world — describes the secret of leveraging fan content and creating a presence with attitude

Ignite innovation? Lower costs? Turn to the crowd source

Crowd source for innovation is a vital new trend but is still not on the radar for most businesses. Here are the latest developments from leading experts

Chicago unveils digital innovation and entrepreneurship center

Chicago just unveiled a breathtaking new center that will serve as the city’s heartbeat for digital innovation and entrepreneurship. Managing Director Una Pipc describes the concept behind this 50,000 square foot facility

Can’t find work? Maybe you’re part of the “Unserviced Workforce”

I would like to introduce Stuart Mease of Virginia Tech University to all of you. Stuart is a member of the {grow} community and flat-out one of the brightest guys […]

Ten social media and technology mega-trends to watch

I just read a fascinating (and lengthy!) report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. Here are some […]

Forget your website, create a social footprint

On a webinar last week, I briefly covered an idea I call the information eco-system (or social footprint) and received a lot of questions about it. This is a critical […]

Will an economic recovery pummel social media?

I’ve had the great privilege of teaching a college-sponsored class on social media marketing and as usual, I’m learning more from the class than what they’ve learned from me … […]