Universities play such an important role in our communities — far beyond just education. Yet these institutions are under severe threat from AI and new learning alternatives. A college educator has a bold new plan to reimagine universities.
Read more
Ted Gioia sounded the alarm about a parasite economy where creators do the work and media companies make the money. But there is a more positive side to the economics of the digital economy.
Read more
Big brands seem to be missing out on one of the hottest influencer marketing trends. They could do very well by taking this marketing lesson from Ed Sheeran.
Read more
In 2019, Mark Schaefer predicted a fourth marketing rebellion. Evidence shows it might be here.
Read more
The next level of AI will be integrated into every aspect of our lives. AI Agents will work for us, plan for us, and “plug in” to our world. This prompts serious ethical questions when the bot knows more about us than we know about ourselves.
Read more
AI companies desperately need vast new sources of content. Creators have those vast resources but we need a Creator Guild to make it happen.
Read more
OpenAI Founder Sam Altman made a cataclysmic prediction about the future of marketing. Author Mark Schaefer claims that AI does not mean the doom of marketing.
Read more
Robots, TikTok, and AI disruption dominated SXSW 2024, and annual conference of thought leadership. Here are some takeaways for marketers!
Read more
On the 10 year anniversary of my most famous blog post, we look at the impact of Content Shock and lessons from one of the most widely shared business blog posts in history.
Read more