Archive for the ‘LinkedIn’ Category

15 Years On, Five Ways Blogging Changed My Life Forever

On the fifteenth anniversary of his blog, Mark Schaefer describes five reasons that “blogging changed my life.” It may have even saved his life.

The business benefit of social isolation and other observations

Is the government trying to control people through social isolation? No, it’s how we make money.

Why you need to ditch LinkedIn as your content platform

LinkedIn might be the most important social platform for business but if you depend on it to publish your content, you’re making a mistake.

A radical idea about AI and marketing

A collection of thoughts about AI and marketing, LinkedIn scams, and marketing innovations from Mark Schaefer

This is the Most Amazing Marketing Book. And I can prove it.

When 36 marketing experts come together to write a book, some amazing happens. In fact, this might be the most amazing marketing book ever!

Reflecting on the most rewarding marketing experience of my life

Each year, a small group of marketing leaders gather at a beautiful lodge in the woods to think big thoughts about the future of marketing. Our aim is to help […]

The future of marketing employment

These marketing employment trends didn’t make sense. Let the debate begin!

What is the best social media channel for my business?

It’s a struggle to determine the best social media channel. But maybe that’s not the issue.

15 Popular Marketing Trends: Hot or Not?

On the new episode of The Marketing Companion, Mathew Sweezey and I tackle 15 popular marketing trends in 45 minutes. Going into a new year, we each weigh in on […]