The greatest disruption in the history of marketing isn’t coming for your job.
It’s coming for your customer.
Artificial Intelligence is changing the way people think, feel, decide, and connect. Your next customer will be less patient, more trusting of machines, less loyal to brands, and possibly searching for meaning in new and unexpected places.
If you don’t understand these shifts, your marketing playbook will be obsolete.
In this fast-paced new talk, bestselling author and futurist Mark Schaefer takes you on a deep, human-centered journey through the new realities of consumer behavior in the age of AI.
Through fresh research, vivid stories, and a marketer’s practical lens, you’ll explore how AI is reshaping core human capacities:

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