Attention Economy 2.0 and the Impact on Marketing
The attention economy was already fractured but now it’s being warped by AI. How do we adjust our marketing strategies in this environment?
Should you take a stand or be liked? You decide.
It’s important to take a stand with your content, but what happens when you drive people away?
Are you becoming an obsolete marketing professional?
Author Mark Schaefer had a scary moment and then asked his friends how they stay relevant. Are we becoming obsolete?
Viral High, Viral Hangover
Everybody dreams of going viral but as this post demonstrates, it might not be worth all the hype!