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Tag: jeffery katzenberg

A content arms race started on February 01, 2013. A case study.

The TV show “House of Cards” created a content arms race house which may threaten its creator, Netflix. A lesson in content marketing for all!

Mukbang and Monetization: New Digital Marketing Trends

Mukbang is a new trend demonstrating gluttonous behavior on video. So why not? Gluttony and other trends on The Marketing Companion!

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