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    • Keynote speaker Mark Schaefer
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Tag: legal considerations of social media

Six Steps to Lead Influencer Marketing Without Getting Fined

If you lead influencer marketing, know how to work within the new FTC guidelines for brands and influencers.

It’s time to re-think your social media policy

Social media policies are more important than ever. Is yours changing with the times?

Are you #BreakingTheLaw by using Hashtags?

Marketing law expert Kerry O’Shea Gorgone shares tips for brands on how to legally use hashtags for marketing.

Should you make the leap into sponsored content?

sponsored content

The advertising money is flowing into sponsored content. Is it time for to take money for sponsored posts?

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