Three steps to put a parasocial relationship to work for your business
A parasocial relationship is powerful and emotional. How do you apply the idea to your business?
Posts Tagged ‘psychology’
This one question can help deliver clarity in unsettled times
Resolve this one question to find clarity in unsettled times
The remarkable challenge of owning your power
I have a problem owning my power. But then I took a lesson from Laura McKowen.
Half of Marketers Are Happy: Here’s How to Join the Happy Half
Happy marketers are healthy marketers. Here’s a list of ideas to bring joy to your career.
You Don’t Have Weaknesses, Just Overdone Strengths
A realization that there are no weaknesses, just over-done strengths, changed my perspective on the world.
One million words later, I still fear publishing
By Mars Dorian, {grow} Contributing Columnist He said, “At some point in your life, you have to ask yourself: are you a doer, or are you a talker? Because nothing […]
Five ways to avoid the personal online ghetto
What is your content consumption/creation balance? It might be the key to your online success.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
Let's plot a strategy together
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