The Secret to Getting Exactly What You Want (In Business)
Though you can’t “easy button” your way to getting exactly what you want in business, using these three themes can definitely increase your odds.
Posts Tagged ‘small business’
Four actual, non-spammy strategies for Pokémon GO and local businesses
How smart local businesses can benefit from the Pokémon GO craze without opening themselves up to liability. Pokemon Go and local businesses success.
The most powerful advice I ever received for my business, and my blog
The most powerful advice I ever received came down to one important sentence from a remarkable teacher.
Building meaningful business connections through social media
This is the second in a series exploring the keys to achieving business benefits in social media: Connections + Meaningful Content + Authentic Helpfulness = Business Benefits. Now, we’re going […]
Your social media ROI shock treatment
Today, let’s do a very simple calculation to determine how much cash your social media strategy should be generating to justify its existence. I think this might just blow your […]
Developing a social media strategy when the rules aren’t clear
M.C. Escher This part 3 of my interview with B2B marketing pioneer Dr. Ben Hanna, VP of Business.com. Part 1: Four breakthrough Twitter research insights Part 2: Essential B2B social […]
Essential B2B social media start-up strategies
This part 2 of my interview with B2B marketing pioneer Dr. Ben Hanna, VP of Business.com. Click here for Part 1: Twitter for business: Four breakthrough insights Ben, your company […]
Lessons from a marketing strategy gone wrong (mine!)
The theme for the blog this week is “strategy” and the first thing I needed to do is turn the microscope on myself. It’s ugly. I have not been following […]
Let social media pre-populate your business relationships
This is a picture of me building business relationships in Italy during World Cup. Well sort of. Let me relate three quick stories that took place in the last 24 […]
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