social media Tag Archives - Page 6 of 10 - Schaefer Marketing Solutions: We Help Businesses {grow}

How social media can hurt business relationships

The social web may be the most revolutionary marketing tool since the advent of radio. I don’t have to tell you why at this point. But for all the opportunities, […]

A futurist’s view of the “next big thing” in social media

Venessa Miemis’ Twitter bio describes her as a “Metacog, futurist and thought architect tracking emerging media and technology trends & impacts.” Now THAT got my attention. Currently pursuing a masters degree […]

This is the future of social media

Mark Schaefer makes 12 predictions about the future of social media

Is this the end of the social media purists?

I have never used this community to comment on another person’s blog but today I’m just so happy, so enthralled, so downright giddy that I could kiss my keyboard. One of the social […]

The curious case of the Twitter Quitters

One of my customers is a brilliant management consultant. An engineer by training, he does not come by marketing instinct naturally and asked me to help. This is a customer tailor-made […]

Will an economic recovery pummel social media?

I’ve had the great privilege of teaching a college-sponsored class on social media marketing and as usual, I’m learning more from the class than what they’ve learned from me … […]

Most companies can’t connect social media efforts to success

For the last two months I have been eagerly anticipating the results of Dr. Ben Hanna’s Business.com 2009 survey of corporate social media utilization. Why is this report significant? With nearly […]

An interview with GE’s Social Media Wizards

The GE Social Media Team: Gary Sheffer, Jen Walsh, Sean Gannon, Lisa Lanspery, Mike Eisenreich, Megan Parker and Vivek Kemp A few weeks ago I was introduced to GE’s social […]