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Tag: technology

Unintended consequences: How Amazon is disrupting telephone poles

In this story of unintended consequences, Amazon deliveries might make the electric bill go up!

What 5G Means For Content Consumption and Creators

5g-content-consumption

5G will enable the freeing up of our time, which in turn will allow us to consume more content. But what does this mean for marketers?

The glorious potential of “what if”

“What if” used to be the most read phrase in the creative process but that is changing, thanks to tech breakthroughs.

Marketing and the unintended consequences of tech

One of the problems most companies face is the unintended consequences of technology and its especially acute today

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