The do’s and don’ts of influence marketing with C.C. Chapman
The always-interesting C.C. Chapman talks about being on the receiving end of influence marketing and how brands can do it better
The always-interesting C.C. Chapman talks about being on the receiving end of influence marketing and how brands can do it better
Sponsored content is the hottest topic in marketing. But will it bring redemption or corruption to our field?
“Selfies” may be the single-biggest content category on the web — and growing. What is driving this and what does it mean?
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