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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

An unexpected vist from the past made me realize all was not as it seemed in my life.
By Eric Wittlake, {grow} Contributing Columnist Back when direct mail was a staple of B2B marketing, everyone involved knew your list could make or break
Are you a guru or a newbie? Test your digital IQ with Mark Schaefer’s Social Media Quiz!
Is the ice bucket meme simply something “slacktivism” that makes us feel good as individuals or does this really make a difference? Watch the video to find out.

The advertising money is flowing into sponsored content. Is it time for to take money for sponsored posts?
By Kate Prince, {grow} Community Member A hacker starts an online rumor about a place crash. The “news” goes viral and the airline’s stock plummets.
Faced with a failing business model the author is experiencing the growing pains of a business pivot.
With new marketing, research and advertising options, Twitter has momentum. This might best time for Twitter for your business.

The cost of influence marketing tools have gone up but here are some influencer research tools to determine who is pulling their weight on the web

This blog post describes the theory behind monetizing blog comments. Blogging best practices, blog community building
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