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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
What happens when you get caught in the social media echo chamber? One blogger’s story of her struggle against social media BS
by Kerry Gorgone, {grow} Contributing Columnist If a big, splashy event costs $100,000, but nobody photographs it, did it really happen? Organizers routinely hire photographers
Remember when social media engagement was important? Trends may indicate otherwise.
Many organizations are experiencing frustration with the concept of the “social enterprise.” On paper, the prospects seem so tantalizing, but when it comes to execution,
Are we on a tech bubble? John Frankel of FF Venture Capital explains why he thinks there is huge economic growth ahead
Is click-bait writing a marketable skill? This college professor designed a project to find out.
14 experts reveal their secrets to building an actionable audience. Highlights from Guy Kawasaki, David Meerman Scott, Anne Handley, Chris Brogan and more.
There are many unexplored business opportunities on the web. Here are five ideas to find your marketing niche.
by Mars Dorian, {grow} Contributing Columnist I live in a popular European town I like to call “Hipster-hell” — formerly known as Berlin, the capital
A discussion of a new book publishing model and a behind the scenes look at The Content Code
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