Kiki Schirr, Author at Schaefer Marketing Solutions: We Help Businesses {grow}

TikTok overtakes Facebook downloads, Facebook fires back with Lasso

The popular video app TikTok overtook Facebook on the App Store and now Facebook has launched a competitor. Here’s what you should know.

How to gain social media marketing experience before you graduate

By Kiki Schirr, {grow} Contributing Columnist Standing out amid a pool of college graduates can be difficult. Gaining social media marketing experience is a clear differentiator when looking for a […]

How to begin social media marketing with no budget

Social media marketing does not need to be complex or expensive. Here is advice from the startup world on how to do marketing with no budget.

How to gracefully repurpose content between horizontal and vertical video formats

Emerging video formats make it challenging to repurpose content. This helpful guide provides a few insights to help you make the most of your video content!

Gamifying your health and other lifestyle tips for work-at-home warriors

The work at home lifestyle can be hazardous to your health. Take advantage of these tips to have a healthier, more productive home workplace.

Is Accessibility the New SEO?

By Kiki Schirr, {grow} Contributing Columnist While accessibility is always stressed as important in digital tools such as websites and apps, it is clear that there is still more to […]

How to get started as a crypto social media marketer

If you’re feeling a little underpaid in your current social media role and are looking to spread your wings into the crypto and blockchain industry, this is an actionable guide to rapidly learning all you’ll need to know about crypto social media marketer.

The Power of Fried Chicken: Using Visual Brand Anchors

If you want to stand out in a noisy world, you might consider if there is an appropriate visual brand anchor to connect you to your audience.

Have you considered using the Telegram app as a Marketing Tool?

Have you heard of Telegram, the new messaging tool that allows brands to personally connect with up to 100,000 of their fans? Learn a little bit more about how to engage your users through Telegram here.