HGTV Interactive VP explains SXSW strategy
A home and garden network might not be your typical SXSW digital star but HGTV Exectuive Vikki Neil explains that the investment makes good sense.
Dispatch from SXSW
I thought I would pass along a few impressions from Day One of SXSW. This is the epic meeting of all things digital, and all things that WANT to be digital. For many people I think the first day was pretty miserable. The weather has been horrible — cold and rainy, which delayed flights and […]
Fire 1.0 A {growtoon}
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.
Social proof and your battle for credibility
On the Internet, fake social proof “badges” can be a more important marker of credibility than actual accomplishment.
Always measure your social media effort. Except when you shouldn’t.
Social media measurement cannot be conducted in a vacuum. You must consider the context of the organization’s goals, budget and culture.
My five biggest blogging mistakes
A few success lessons from a blogger who had to learn the hard way!
Google Food. A {growtoon}.
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.
Punterest: It’s kind of like pins, only funnier.
I think a place where you can pin your puns would be ever so much more entertaining that Pinterest. Introducing Puninterest!
Today Show Digital Lifestyle Expert Talks Tech
Here’s a glimpse of the hottest tech ideas from Mario Armstrong, a tech pundit and contributor to The Today Show, National Public Radio and CNN.
Are you on your customer’s A-List?
Do you have the time to devote to social media? Can you really afford NOT to? Let’s look at the risks.