Bonus KNOWN Content
Continue the inspirational journey of KNOWN with new case studies, ideas, and tips from author Mark W. Schaefer.
How Twitter changed my life and career forever
Twenty years ago this week, Twitter made its public debut. Like many new businesses, the real-time communication platform was a happy accident, a side product
The best speaking career advice I ever received
Mark Schaefer shares the best speaking career advice that propelled him onto the world’s biggest stages as a keynote speaker.
I’m driven by desperation (and proud of it)
The world’s most famous business author told me he was driven by desperation and it was an incredibly wise insight.
How to use AI to become a genius
AI can make us smarter but can it push us to new levels of insight and personal achievement? Mark Schaefer shares a case study that shows how we can use AI to become a genius.
Content creators don’t start with “the room”
Most content creators hav a dream of monetizing their audience and building a community. Mark Schaefer and Joe Pulizzi discuss why this is not an overnight achievement.
What parents should know about AI and their kids
I look at my new grandson and wonder about the world he’s about to enter. I have a lot of anxiety about AI and the world. So I’ve thought a lot about what parents should know about AI and preparation for the future. Here’s my take.
A dozen huge marketing ideas sitting right in front of you
There are a lot of marketing ideas sitting right in front of you. This post is a reflection on the ideas I’ve repeated often, and yet I think most people haven’t heard me yet.
Human Renaissance in the Agentic Age: Insights from The Uprising Retreat
The Uprising is an annual marketing retreat hosted by Mark Schaefer. Highlights this year included a deep dive on the place for humans in an uncertain agentic world.
Faking your way to thought leadership
When AI can help you fake thought leadership, the challenge to break through requires more human effort.
