Bonus KNOWN content

Is it time to monetize your audience through Substack?

For more than 15 years, I’ve given away my content for free. Is it time for a pivot and make a steady income from Substack?

My Fond Farewell to The Marketing Companion

Mark Schaefer beat the odds by hosting a podcast continuously for 13 years. In his final show as host, Mark tells the inside story of the The Marketing Companion — the world’s most entertaining business podcast.

The best way to jumpstart a speaking career

There is only one way to jumpstart a speaking career — by getting out there and being seen.

Secrets of the Sustainable Personal Brand

Mark Schaefer has often said that your personal brand is your last line of defense AI. But a sustainable personal brand isn’t a project. It’s a lifestyle and he discusses his secrets with Jay Acunzo in this podcast episode.

When There’s No More “Up.” Lessons from the Top of the Mountain

The highlight of a career prompted dark new emotions and lessons on what it means to follow your curiosity.

A contrarian view to work life balance

Many people decry the idea of hard work that jeopardizes work-life balance. But maybe the sacrifice you’re making now leads to better life options later.

Three Ways Human Marketers Survive When AI Comes for Their Job

AI can accomplish much of the work done my white collar workers today. But human marketers still have a place in this world. The post examines three areas that will continue to be dominated by humans.