Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Big brands seem to be missing out on one of the hottest influencer marketing trends. They could do very well by taking this marketing lesson from Ed Sheeran.
In 2019, Mark Schaefer predicted a fourth marketing rebellion. Evidence shows it might be here.
The AI stack for a marketer, the AI impact on universities, and other current observations from the marketing world
The AI Era is a mix of technological miracles and wonder. But is there a chance it could actually get in the way of or our marketing and advertising messages? A lesson in the Vampire Effect and new CTAs.
Comparing the effectiveness versus advertising is not even close. A crop of new influencers are building trust for brands.
Robots, TikTok, and AI disruption dominated SXSW 2024, and annual conference of thought leadership. Here are some takeaways for marketers!
A surprising debate over the relative value of the personal brand versus corporate brand
Shein and Temu seem to be breaking every eCommerce convention. Are these the new rules of marketing?
Is messy marketing a new trend? Maybe companies should annoy you to get your attention!
AI-generated content is swarming the media landscape. When the dust settles, there will be a distinct place for human content!
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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