Archive for the ‘Artificial Intelligence’ Category

Should we be afraid of Moltbook?

The hottest app in the world is shocking and scaring AI experts. Is it alive? Is it the singularity? Should we be afraid of Moltbook?

The AI Easy Button imperils the future of marketing research

My friends are losing their marketing jobs as companies opt for the AI Easy Button. But as we cut costs, we might be missing out on the future of our companies.

How to overcome Content Shock in a world of AI slop

It’s never been more difficult to become the signal against the noise in our digital content world. But there is a way to overcome this new wave of Content Shock You will need to think like an artist.

Your personal brand isn’t a project, it’s a lifestyle

A series of short observations on personal branding, AI, creativity, and modern marketing—why showing up matters, why efficiency can be overrated, and where real advantage is emerging.

Is it time to embrace ethically-sourced marketing?

Marketing is a wonderful career that changes the world in positive ways. But indirectly, it is contributing to some of the world’s biggest problems. It’s time to start a conversation about ethically-sourced marketing.

The Marketing Companion Podcast: Beginning of a New Era

In this special show, Mark Schaefer makes an announcement about the future of The Marketing Companion podcast. Co-host Sandy Carter reveals three big ideas marketers should be leaning into.

The most important “soft skill” in the AI Era

AI is re-wiring our psychology and personalities in real time. But there is one soft skill that will overcome the AI crush.

This Chatbot re-humanized the conversation

Guest post by Linda Rolf There’s never been a website chatbot I’ve been willing to waste my time on. You know those perky non-humans that are here to answer all […]