How to sell stuff on your B2B blog without being annoying
I’m hoping by now the “selling is bad” phase of the social media mantra is passe and we can all freely embrace our inner capitalist. Right?Earlier this week I wrote […]
I’m hoping by now the “selling is bad” phase of the social media mantra is passe and we can all freely embrace our inner capitalist. Right?Earlier this week I wrote […]
The social web may be the most revolutionary marketing tool since the advent of radio. I don’t have to tell you why at this point. But for all the opportunities, […]
I’ve had the great privilege of teaching a college-sponsored class on social media marketing and as usual, I’m learning more from the class than what they’ve learned from me … […]
For the last two months I have been eagerly anticipating the results of Dr. Ben Hanna’s Business.com 2009 survey of corporate social media utilization. Why is this report significant? With nearly […]
The GE Social Media Team: Gary Sheffer, Jen Walsh, Sean Gannon, Lisa Lanspery, Mike Eisenreich, Megan Parker and Vivek Kemp A few weeks ago I was introduced to GE’s social […]
In my position as a teacher and a consultant, this is one of the most common questions I hear. So let’s get it out on the table and take on […]
These five social media myths must stop now!
At long last, I bring to you my valued {grow} folks, a true B2B social media success story that can really be measured by MONEY. I believe this is the […]
A few months back I did a fun interview with Susan Wassel, the social media voice for Sharpie pens. Susan made me a believer. If you can bring pens to […]
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